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Grecian Magnesite is a privately owned company established in 1959 as a mining and industrial concern
The company Grecian Magnesite is a private mining and industrial company founded in 1959 and specialized in magnesia.
The company produces and sells caustic magnesia, divalent magnesia, raw sinter and basic monolithic refractories, with a wide range of qualities.
Grecian Magnesite is ranked among the top magnesia producers in the world with more than 340 employees and a turnover of approximately € 45 million (consolidated turnover of € 70 million). Especially for caustic magnesia, it is world leader in volume and range of uses.
The company's sales in European countries account for 75% of its turnover, while 8% are exported to America and the remaining 17% in Asia, Oceania and Africa.Today, Grecian Magnesite is a big, modern and successful company with significant know-how in the exploitation, processing and marketing of industrial minerals and significant growth of its activities outside Greece.
In the context of its extrovert strategy, aiming at better organization and optimization of its commercial department processes, the company sought out a modern international Cloud CRM solution that ensures:
To satisfy the above needs, Grecian Magnesite addressed to Data Communication relying on its extensive experience and multi-faceted IT projects. The world's leading Microsoft Dynamics CRM solution was chosen and the below applications were implemented:
The main benefits currently enjoyed by Grecian Magnesite are the following:
CRM | Microsoft Cloud for Business |
Dynamics 365 for Sales (CRM)
Microsoft’s next generation CRM, introducing digital intelligence in Customer Relation Management.